1 Mar 2010

Maji Matone - A sneak preview

Hi,

Here's a sneak preview of the provisional programme branding for Raising the Water Pressure.

Maji Matone - tutoe sauti, tutiririshe maji. For those whose Swahili doesn't cope with this, it roughly translates as "water drops - let us raise our voices, let us get the water flowing".

It went down very well with focus groups in pre-testing, and the designer is now tidying it up and working on a wider package of materials.


Best wishes,
Ben